The Development of the Brand Avon
on Oct6 2011The Development of the Brand Avon
nbsp;nbsp;nbsp; In 1886, David McConnell, the father of Avon, was inspired by a scented annotation in a book and created the first dot perfume and four kinds of perfumes in homologous series. Moreover, the California Perfume Company was established. Because of the admiration of the great poet Shakespeare, Mr McConnell re-named the company after a river in Shakespearersquo;s hometown whose name is Avon in 1939.
nbsp;nbsp;nbsp; In 1940, when there was still no right to vote for women in America, Mrs Eppie acted as a beautiful pioneer of Avon and started to sell perfumes from door to door. She also encouraged more and more women to take part in their sales ranks. The service areas were expanded to the northeastern America quickly. Then she became the model of the global direct selling career and female career.
nbsp;nbsp;nbsp; Since the one hundred and twenty years, Avon has abided by the values of trust, respect, belief, modesty and high standard for all the time. In addition, it always commits to making the unique beauty of women and opening the career door of millions of women all over the world. Today, Avon has developed into a large scaled transnational corporation of beauty products with more than forty-three thousand employees. The total income in 2005 has reached more than eight trillion US dollar. Avon has provided more than twenty thousand kinds of products for the people in more than one hundred countries and regions, including the famous Avon shade series, Avon new life series, Avon soft skin series, Avon skin management series, bright professional salon series, Avon herbal family series, Avon healthy products and the wholly new brand Mark series as well as the various popular jewelries and accessories. In order to guarantee the leading position in the world, Avon has built a research and development institution in New Jersey Suffern in America and in Tokyo, Japan. Avon is famous for its high quality and good effect on human skins.
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